Gameloft for Brands, a creator of gaming and gamified experiences, is partnering with the world’s largest esports company, ESL Gaming. The collaboration focuses on the fall...
The UK’s Advertising Standards Authority (ASA) has struck again, banning a television advert for Ladbrokes. After receiving a complaint that the advert, which was seen on...
In a rare moment of sanity, the UK’s Advertising Standards Authority (ASA) has ruled in favour of Ladbrokes and rejected a complaint made about a Facebook...
Swedish gambling operators are facing the possibility of even tighter marketing restrictions, after a proposed amendment to the Gaming Act. Yesterday, the Ministry of Finance proposed...
YouTube has added gambling to its prohibited list for its masthead advertisements – the platform’s most prominent advertising placement. Specifically, the ban applies to “assets that...
Last week, it seemed the Spanish esports scene had a new organisation, in the form of Screen Wolves – founded by 72-year-old politician Celia Villalobos, of...
All gambling advertisements and promotions will be illegal in Lithuania from 1 July 2021. Yesterday, the Lithuanian Parliament voted in favour of an amendment to the...
Gaming agency Fantasyexpo has been named strategic partner of PGL, ahead of the PGL Major Stockholm 2021. The agreement will see Poland-based Fantasyexpo act as the...
UK-based breast cancer awareness charity CoppaFeel! is embracing in-game advertising to spread its live saving message to young gamers. The charity has teamed up with UK-based...
Global interactive entertainment company, Zynga Inc., has announced it has entered an agreement to acquire mobile programmatic advertising and monetisation platform Chartboost. Chartboost is a unified...