Adverty, the in-game platform for advertisers, agencies and game developers, has announced a partnership with Azerion’s premium advertising platform (Improve Digital), intended to increase its programmatic...
The UK’s Advertising Standards Authority (ASA) has struck again, banning a television advert for Ladbrokes. After receiving a complaint that the advert, which was seen on...
In-game advertising specialist Adverty has announced two new games launching in its network, which will include its seamless In-Play™ and In-Menu™ formats for both branding and...
YouTube has added gambling to its prohibited list for its masthead advertisements – the platform’s most prominent advertising placement. Specifically, the ban applies to “assets that...
Adverty has announced the official launch of in-game advertising on InMobi Exchange. The partnership between Adverty and independent marketing cloud, InMobi, will enable brands and agencies...
In-game advertising specialist Adverty has announced an exclusive partnership with hyper-casual publisher Lucky Kat Studios. The collaboration will enable the award-winning publisher to offer Adverty’s seamless...
In-game advertising specialist, Adverty, has announced a strategic partnership with mobile game developer Gold Town Games (GTG). The partnership will enable the mobile game developer to...
Adverty, the in-game and esports advertising specialists, have been awarded the Trustworthy Accountability Group (TAG) Brand Safety Certified Seal after demonstrating its compliance with rigorous brand...
Sports betting and entertainment products and services provider, Sportradar, has acquired personalised messaging platform operator Fresh Eight Ltd. Sportradar says the acquisition will strengthen its digital...
Online casino operator LeoVegas is launching a new global marketing campaign featuring Chief Entertainment Officer “Leo.” The unified campaign, which is set at LeoVegas’ fictitious headquarters...