Former Director of Esports at Momentum Worldwide, Tatiana Tacca, has launched Oni Vision, a new consulting and advisory practice aiming to bridge the gap between “brands,...
iGaming operator Betpoint Group has rebranded to PressEnter Group as part of its drive to achieve tier one status. Over the last few years, PressEnter Group...
Media agency dentsu has announced the launch of dentsu gaming – an integrated solution bringing together the extensive gaming heritage and expertise of dentsu japan network...
Fnatic, the London-based global esports performance brand, has announced a three-year partnership with international online fashion retailer ASOS. The deal, which represents ASOS’s esports debut, will...
Live casino supplier Ezugi, part of the Evolution Group, has unveiled a new brand identity. According to Ezugi, the rebrand is in recognition of the need...
Gameloft for Brands, a creator of gaming and gamified experiences, is partnering with the world’s largest esports company, ESL Gaming. The collaboration focuses on the fall...
North American esports organisation Soniqs has teamed up with San Francisco-based sports marketing specialist PIVOT Agency. The partnership will see PIVOT facilitate future sponsorship deals, help...
Florida-based global esports and entertainment company, Misfits Gaming Group (MGG), has announced the launch of The Misfits Agency. The new agency will be specialising in helping...
Swedish state-owned lottery and sports betting operator, Svenska Spel, has selected Forsman & Bodenfors as its new lead advertising agency. One of Sweden’s premier advertising agencies,...
Online casino operator LeoVegas is launching a new global marketing campaign featuring Chief Entertainment Officer “Leo.” The unified campaign, which is set at LeoVegas’ fictitious headquarters...