Dignitas, the esports vertical of New Meta Entertainment, Inc., has named VIRUS International its Official Game Day Apparel Partner. The collaboration will see VIRUS International create...
Fnatic, the London-based global esports performance brand, has announced a three-year partnership with international online fashion retailer ASOS. The deal, which represents ASOS’s esports debut, will...
Immortals, the US-based esports organisation and gaming brand, has thrown a spanner in the works, releasing a new line of merchandise with “zero profit pricing.” According...
XSET, the US-based gaming lifestyle brand, has partnered with Roland, one of the world’s best-known electronic music equipment companies, for Drop The Bass, a clothing collaboration...
North American esports organisation TSM FTX has dropped its first core program of sportswear staples, taking its merchandise offering to a new level. The TSM: CORE...
Iconic international modelling agency, Ford Models, will be taking part in the first ever Esports Fashion Week, set to take place in Q3 2021. The partnership...
Raven, the esports apparel brand, and London-based shoe and apparel retailer Footpatrol, have teamed up to release a range of Call of Duty League (CDL) collections. ...
G2 Esports has announced a partnership with luxury fashion brand Ralph Lauren. The long-term agreement makes Ralph Lauren G2’s exclusive fashion outfitter, and will include a...
North American esports organisation TSM FTX, which earlier this month struck a $210M naming rights deal with crypto trading platform FTX, has appointed Erik Marino as...
Esports Fashion Group has announced its first event, Esports Fashion Week, will take place in Q3 2021. The startup, founded by Warren Fish, Owen Fish, Ali...