MAD Lions, OverActive Media’s pro League of Legends franchise, has partnered with premium European hamburger chain GOIKO. The hamburger brand, which has over 80 locations across...
UK-based Guild Esports, the global esports team organisation co-owned by David Beckham, has announced a headline partnership with Subway®, the world’s largest submarine sandwich franchise. The...
Relog Media has announced Swedish plant-based cooking web store AgentVegan will be supporting the SnowSweetSnow CS:GO series. The partnership makes AgentVegan the exclusive FMCG (Fast-moving consumer...
International supermarket chain Lidl is the latest brand to enter esports, through a partnership with German organisation SK Gaming. As SK Gaming’s official fresh food partner,...
North American esports organisation and entertainment brand FaZe Clan has announced an investment in meal replacement company CTRL. As part-owner, FaZe Clan says it will also...
EPICENTER, the esports tournament organiser has entered a partnership with Goryachaya Shtuchka, a popular Russian frozen food brand, for its Moscow Counter-Strike: Global Offensive event. Goryachaya...
Salmon farming company Cermaq and smoked salmon producer Labeyrie have started to use IBM’s blockchain technology to trace their product supply chains. Cermaq announced the development...
Nestle and Carrefour are working together to use blockchain to track the origin of baby milk products. The companies are using the IBM Food Trust platform,...
American snack brand Jack Link’s has been announced as official protein snack of North American esports organisation Envy Gaming, marking its first foray into the esports...
The FairChain Foundation has partnered with the United Nations Development Programme to develop a fairer chocolate bar. Introducing The Other Bar According to a report at...