Entain, the global sports betting, gaming and interactive entertainment group, has announced exclusive McLaren Racing content for Formula 1 fans. The partnership between the team and...
Quadrant, the gaming and lifestyle brand from Formula 1 star Lando Norris, has announced audio-visual technology provider Elgato as its first key partner. Munich-based Elgato offers...
Mercedes-AMG Petronas Esports Team has entered a new partnership with US-based semiconductor manufacturer AMD. The new deal, which builds upon an existing multi-year partnership between the...
Formula 1® has announced that over 494k people attempted to qualify for this year’s 2021 F1® Esports Series – an increase of 108% from 2020. There...
Entain’s PartyCasino and PartyPoker brands have entered a multi-year agreement with McLaren Racing. The partnership, which officially launches on 23 May at the iconic Monaco Grand...
Williams Racing’s George Russel and Nicholas Latifi will be headlining this weekend’s Virtual British Grand Prix. It will be the second of three special F1 Esports...
2020 was a record breaking year for the F1 Esports Series, with live stream views rocketing 98% compared to 2019, to 11.4M across all digital platforms....
British Formula 1 driver Lando Norris has launched esports and content creation organisation, Team Quadrant. Norris, who drives for McLaren, already has more than 600K followers...
After a successful start last month, event 2 of the F1 Esports Pro Series presented by Aramco, gets underway this afternoon. Event 1 was dominated by...
Simona is joined by Julian Tan, Ph.D, Head of Digital Business Initiatives & Esports at Formula 1, to find out how the iconic racing organisation has...