Fabian Broich, the accomplished sports psychologist who was formerly with EXCEL ESPORTS, has launched his own esports performance consultancy agency, Achieveminds – with the slogan “mindset...
BMW and London-based esports brand FNATIC have launched the Drive is the Difference initiative, aimed at promoting balance and ensuring players understand both their mental and...
North American esports organisation Complexity Gaming has announced a partnership with eye care company Alcon. The 12-month deal makes Alcon’s signature lubricant eye drops brand, Systane®,...
UK-based breast cancer awareness charity CoppaFeel! is embracing in-game advertising to spread its live saving message to young gamers. The charity has teamed up with UK-based...
Esports is now big business and professional players are under massive pressure to perform, often putting health and wellbeing at risk. Simona catches up with MADMONQ®...
MADMONQ, creator of the first health and performance gaming supplement with extraordinary nutritional benefits specifically tailored for gamers’ needs, has raised €500,000 in seed funding. The...
Czech gaming supplement brand MADMONQ has partnered with esports tournament organiser BLAST Premier. The agreement will see the company, which created the first health and performance...
British competitive gaming culture brand EXCEL ESPORTS has announced a partnership with weightlifting equipment supplier, Eleiko. As Official Fitness Equipment Supplier, Elieko will supply EXCEL’s League...
Paris-based esports organisation Team Vitality has announced a partnership with gym equipment distributor Incept. Incept, which has supplied high-quality indoor sports equipment since 1987, will be...
North American esports organisation eUnited has teamed up with mental health advocacy group Rise Above The Disorder (RAD). In addition to enabling eUnited to offer people...