Two of Overwatch League’s most high profile partners, Coca-Cola and State Farm, withdrew advertising during matches over the weekend, and are reassessing their relationship with the...
It appears Activision Blizzard has decided to allow gambling and alcohol brands to sponsor both Call of Duty League and Overwatch League franchises. According to The...
Florida-based esports organisation Misfits Gaming Group (MGG) has renewed its landmark partnership with fintech company SoFi. In 2019, SoFi became the first fintech company to enter...
ESL PARTNERS WITH BEYOND NRG ESL UK has named energy drink brand Beyond NRG as the latest sponsor of the ESL Premiership – the organiser’s UK...
Overwatch League side Houston Outlaws has appointed Adam Hobbs as Executive Director of Marketing and Branding. Hobbs was previously Head of Marketing for Counter Logic Gaming...
Last weekend’s Overwatch League Grand Finals set a new viewership record, up 38% compared to last year. The metrics, reported by Activision Blizzard, mean the 2020...
IBM is partnering with Overwatch League to promote its Watson artificial intelligence system and cloud computing products. The partnership makes IBM the official AI, cloud, and...
Activision Blizzard has announced Johanna Faries will take up the newly created position of Head of Leagues. As reported by Kevin Hitt for Esports Observer, Faries,...
Andbox, owner of New York Excelsior and New York Subliners, has extended its partnership with T-Mobile through 2021. The extended deal will see the telecoms company...
North American esports organisation Cloud9 has announced a strategic partnership with Australia-based Guinevere Capital, a shareholder in Excel Esports. The agreement, which is already in effect,...