Esports
LILA GAMES RAISES $2.8M TO CREATE NEW GENRE OF MOBILE SHOOTER GAME
Early-stage mobile game studio LILA Games has raised $2.8M, in a seed financing round led by BITKRAFT Ventures.
The round also attracted participation from Galaxy Interactive and several angel investors, including Mike Sherrill, co-founder of Machine Zone; Kristian Segerstrale, CEO of Super Evil Megacorp; and Ludovic Bodin, former CEO of CMUNE.
LILA Games, which is currently working on Project B.L.A.C.K – what it calls the “most ambitious F2P shooter game ever designed” – says it will use the new capital to expand its team in India, hiring across product management, development, game design, and art.
The studio was founded by Joseph Kim, former Chief Product Officer at SEGA and Studio Lead at FunPlus, having led the overall development of the hit 4X title King of Avalon; Paul Leydon, former lead game designer at FunPlus and MZ, having worked on multiple #1 top-grossing titles including Game of War; and Avinash Pandey, a Y Combinator alum who has led development on more than 50 mobile apps and games, including a real-time multiplayer shooter that notched up over 40 million organic installs.
Commenting on the news, BITKRAFT Ventures Founding General Partner, Jens Hilgers, said:
“LILA Games is made up of an outstanding founder team, and they are focused on a very sizable genre that has room for innovation on mobile.
“While we’ve seen many iconic games spawn in the FPS genre on PC, the mobile market is young and extremely popular and will follow. There is a significant opportunity to build out new sub-genres and ample room to explore. The audience is eagerly waiting for new gameplay mechanics and alterations – and that is exactly what LILA Games is building.”
While CEO at LILA Games, Joseph Kim, added:
“We are attempting to build the most ambitious mobile shooter game ever designed. And while we sold our investors on the product vision, as co-founders we created the company to build a new type of organization.”
According to the studio, it is “focused on attacking orthodoxy and creating a games studio with incredible structural advantage.” This is being achieved through strong cultural values, differentiated operating processes, and the beneficial costs associated with operating in India.
AYO.NEWS says:
In summer, BITKRAFT Ventures raised an impressive $165M to invest in gaming, esports, and interactive media, and it’s cool to see some of it is going to a studio working on such an ambitious project. It’s also really cool to see more investment in the Indian video games sector, which is brimming with enthusiast talent right now.
Of course, now the pressure really is on the LILA Games team to turn Project B.L.A.C.K into a true game changer.
‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates.
All original content featured on this site is © Pentagon Digital Limited, 2020.
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Esports
LEXUS SUPPORTS ESPORTS AWARDS FOR THIRD CONSECUTIVE YEAR
Luxury carmaker Lexus is returning to support the Esports Awards for a third year running
As Official Auto Partner of the awards, the company will be working with the Esports Awards on a number of activations that incorporate their vehicles. Lexus will also sponsor both the Esports Organisation of the Year and Streamer of the Year awards.
Lexus made its esports debut with the Esports Awards in 2019, when it provided several supercars from blockbuster movies, which took centre stage at the Esports Stadium Arlington. Last year, the carmaker collaborated on exclusive content as part of the highly successful virtual ceremony.
“It’s an honour to be able to welcome Lexus as a partner for the third year in a row. After supporting us through a successful virtual ceremony last year, it speaks volumes that Lexus has once again committed to going all-in and driving the esports ecosystem forward. Both of our brands focus on prestige and excellence, and I look forward to showcases our joint values as we return to a physical event in November,” said Michael Ashford, Managing Director, Esports Awards.
READ MORE: EXPEDIA MAKES ESPORTS DEBUT AS SPONSOR OF THE ESPORTS AWARDS
Esports
REKTGLOBAL BRINGS TOP GAMING TALENT TO INFINITY FESTIVAL 2021
ReKTGlobal, the digital entertainment and esports organization, has been named one of the official presenters of gaming content at the 2021 Infinity Festival.
On 3 November, superstar gaming creators Ally Battaggia (a.k.a TheGeekEntry) and Gabby Murray will join Stove’s Kitchen and Paul Shaw in a panel exploring the content creator economy. In addition, ReKTGlobal CCO Kevin Knocke will share his unique expertise in a panel on esports.
Battaggia, who has a growing following across social media, took on streaming during lockdown, joining the fan-favorite NoPIxel GTA RP server. Since then, she’s become a mainstay participant, even crafting a NFT/TCG collection from her beloved GTA RP character. With 9.6M social media followers, Murray has built a fanbase as a multi-talented lifestyle and gaming content creator, with a Discord community that is expanding by the day.
Top gaming creator Stove’s Kitchen (whose real name is Steven Cho), part of the Team RAR (Rare and Ridiculous) internet group, has a devout fan following on his YouTube channel, where he posts gaming and challenge videos. Meanwhile, Shaw oversees Special Projects at TalentX Entertainment, a subsidiary of ReKTGlobal. The four will join forces for Making a Living as a Content Creator: Much More Than Gaming — a panel that explores what sets livestream content monetization and strategy apart from pre-produced content.
Also on 3 November, Knocke will take part in an esports panel with Darin Kwilinski, Lead Content Producer at IGN Entertainment, and Amanda Solomon, CEO at Tyrus Talent Management. The panel, Esports or Esports? Does It Matter? will break down misconceptions about esports to separate the hype from actual substance.
Knocke, who has been competitively gaming since he was a kid, has years of involvement with high profile companies and events in the esports business – specifically Blizzard Entertainment, IGN, SiriusXM, Sony, South by Southwest, E3, PAX, and Ubisoft — giving him a broad perspective on the industry. Before joining IGN, Kwilinski, a lifelong gamer, was a senior editor for esports at ESPN, establishing its vision and voice. Solomon is an executive with a well of expertise in the strategic sales and partnerships realm, specializing in esports, gaming, and talent.
Now in its exciting fourth year, the forward-focused Infinity Festival is the place where Hollywood meets Silicon Valley. The multi-day annual event, held in Los Angeles, brings together Hollywood’s finest storytelling talent with the innovative creators of cutting-edge technology. For 2021, Infinity Festival will blend in-person and virtual events for a unique hybrid experience.
The in-person portion will be held in several adjacent Hollywood locations with most events happening at Goya Studios and the Dream Hotel; the online component will be presented through the easy-to-use FNvirtual event platform. The festival will continue its theme of “Story Enabled by Technology” with an entirely new slate of innovative programming, including industry-leading speakers, panel discussions, an exhibition hall, innovation labs, and a fine art gallery, each with an emerging-tech focus.
For tickets and additional information, visit infinityfestival.com.
Esports
TEAM SINGULARITY TO LAUNCH FAN TOKENS VIA BLOCKSPORT
Danish esports organisation Team Singularity has extended its partnership with Swiss fan engagement platform Blocksport.
The multi-year agreement will see the launch of the $SNG Fan Token, giving holders access to unique opportunities to influence team-related decisions, enter the fast-track at SNG Academy, access exclusive content, train with professional esports athletes and more.
$SNG Fan Tokens are expected to launch in December 2021 with a supply of 3M, and will be priced at €1 each in the initial sale.
Commenting on the news, Atle S. Stehouwer, CEO and Founder of Team Singularity, said: “I am happy that our partnership with Blocksport is officially extended and we can finally announce the next step in our collaboration.”
Vladimir Liulka, CEO and Co-Founder of Blocksport, added: “We are happy to extend our exclusive partnership with Team Singularity and launch $SNG Fan Token for their fans. Singularity has a global and awesome fan community. The Token opens up a new world – an environment in which they have the chance to be very close to their favorites players and team”.
Team Singularity currently fields rosters in CS:GO, Fortnite, Rocket League, League of Legends, FIFA, Apex Legends, Rainbow Six, VALORANT, Free Fire, Teamfight Tactics, Hearthstone, Quake, League of Legends Wild Rift, Call of Duty, Call of Duty Mobile, Call of Duty Warzone, PUBG, PUBG Mobile, DOTA 2, Overwatch, Heroes of the Storm, Battalion 1944, H1Z1, Tekken7, Rogue Company, Brawlhalla, and Clash Royale. In addition to Blocksport, the organisation has commercial partnerships with PWC, Pluck GG, Raven, SCUF, KontrolFreek, Randers FC, Esportal, Challengermode, MYESPORTSCARD, and MYFUTCARD.
Staying with esports and Blocksport.io, just yesterday we reported the platform had partnered with Jordanian sim motorsports organisation Desert Fox Racing.
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