Esports

NINJAS IN PYJAMAS HELP WWF’S EARTH HOUR 2021 CAMPAIGN

Published

6 years ago

March 18, 2021

Esports organisation Ninjas in Pyjamas (NiP) is collaborating with the World Wide Fund for Nature (WWF) for the Earth Hour 2021 campaign.

Earth Hour 2021 takes place on 27 March, when people around the world will be asked to switch off their electronic devices to raise awareness of nature and the planet. This year, the international gaming community is helping the campaign with the WWF’s first-ever collaborative global live streaming event, Earth Hour: Your Turn.

NiP is working with the WWF to produce a livestream event series, which will run through to 28 March, to raise funds and drive awareness for the WWF’s programs, which include wildlife conservation and environmental sustainability projects.

Commenting on the initiative, WWF-Australia Livestream Fundraising Coordinator, Lucy Chen, said: “With the support of WWF-International, six WWF country offices have worked together to mobilize the streaming community for this event, to move beyond symbolic actions for Earth Hour, and commit to making an impact through the best way they can – charity streams.

“In the face of the climate crisis and a global pandemic, it’s not enough for us to work within our own countries. This Earth Hour, we are leading by example, harnessing the power of our WWF network to save our one and only home. This isn’t just another Earth Hour event. This is the beginning of building a worldwide movement for nature, starting with the creators of this generation.

“And in this generation, everyone is a creator. We’re here to remind everyone that we are all connected, not just to each other, but to nature. And together, we can put nature back on the global agenda and change the ending. Whether it’s by hosting your own WWF charity stream, donating to another creator’s campaign, or spreading the word on social media – everything counts. Because alone, we may feel small. But together, anything is possible,”

While Vincent Lutz, Ninjas in Pyjamas Head of Community & Growth, added: “One of the biggest challenges of this generation is the environment. It’s of utmost importance that we stand together to face it, and WWF-PH is doing a tremendous job raising awareness through initiatives such as Earth Hour.

“We’re proud to team up with an organisation serving as many great causes as WWF. Significant for the gaming community is our ability to come together to make a difference. We’ve proved it many times, and this is no different. Gaming offers so many platforms for our community to raise awareness, and it’s exactly what we’re going to do.”

AYO.NEWS says:

It’s great to see NiP and other gaming organisations come together to take action with the intent of helping the planet, protecting wildlife and fighting pollution.

However, it is incredibly frustrating to see the WWF is ignoring the latest science (including the latest IPCC-approved datasets) and clinging to the now thoroughly discredited, but still firmly ingrained in popular culture, “Earth is warming because of CO2” fallacy- which is doing nothing but obscuring the rapidly approaching climate change we are all about to face; climate change driven by forces orders of magnitude beyond humans, and which will likely turn off all electronic devices permanently.

It is someone in a room, standing on a chair and screaming because of a mouse, oblivious to the Bengal tiger waiting right behind them.

Disclaimer: “AYO.NEWS” features the opinion of the author only, and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates.

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Esports

LEXUS SUPPORTS ESPORTS AWARDS FOR THIRD CONSECUTIVE YEAR

Published

5 years ago

October 29, 2021

AYO News Staff

Luxury carmaker Lexus is returning to support the Esports Awards for a third year running

As Official Auto Partner of the awards, the company will be working with the Esports Awards on a number of activations that incorporate their vehicles. Lexus will also sponsor both the Esports Organisation of the Year and Streamer of the Year awards.

Lexus made its esports debut with the Esports Awards in 2019, when it provided several supercars from blockbuster movies, which took centre stage at the Esports Stadium Arlington. Last year, the carmaker collaborated on exclusive content as part of the highly successful virtual ceremony.

“It’s an honour to be able to welcome Lexus as a partner for the third year in a row. After supporting us through a successful virtual ceremony last year, it speaks volumes that Lexus has once again committed to going all-in and driving the esports ecosystem forward. Both of our brands focus on prestige and excellence, and I look forward to showcases our joint values as we return to a physical event in November,” said Michael Ashford, Managing Director, Esports Awards.

Esports

REKTGLOBAL BRINGS TOP GAMING TALENT TO INFINITY FESTIVAL 2021

Published

5 years ago

October 29, 2021

AYO News Staff

ReKTGlobal, the digital entertainment and esports organization, has been named one of the official presenters of gaming content at the 2021 Infinity Festival.

On 3 November, superstar gaming creators Ally Battaggia (a.k.a TheGeekEntry) and Gabby Murray will join Stove’s Kitchen and Paul Shaw in a panel exploring the content creator economy. In addition, ReKTGlobal CCO Kevin Knocke will share his unique expertise in a panel on esports.

Battaggia, who has a growing following across social media, took on streaming during lockdown, joining the fan-favorite NoPIxel GTA RP server. Since then, she’s become a mainstay participant, even crafting a NFT/TCG collection from her beloved GTA RP character. With 9.6M social media followers, Murray has built a fanbase as a multi-talented lifestyle and gaming content creator, with a Discord community that is expanding by the day.

Top gaming creator Stove’s Kitchen (whose real name is Steven Cho), part of the Team RAR (Rare and Ridiculous) internet group, has a devout fan following on his YouTube channel, where he posts gaming and challenge videos. Meanwhile, Shaw oversees Special Projects at TalentX Entertainment, a subsidiary of ReKTGlobal. The four will join forces for Making a Living as a Content Creator: Much More Than Gaming — a panel that explores what sets livestream content monetization and strategy apart from pre-produced content.

Also on 3 November, Knocke will take part in an esports panel with Darin Kwilinski, Lead Content Producer at IGN Entertainment, and Amanda Solomon, CEO at Tyrus Talent Management. The panel, Esports or Esports? Does It Matter? will break down misconceptions about esports to separate the hype from actual substance.

Knocke, who has been competitively gaming since he was a kid, has years of involvement with high profile companies and events in the esports business – specifically Blizzard Entertainment, IGN, SiriusXM, Sony, South by Southwest, E3, PAX, and Ubisoft — giving him a broad perspective on the industry. Before joining IGN, Kwilinski, a lifelong gamer, was a senior editor for esports at ESPN, establishing its vision and voice. Solomon is an executive with a well of expertise in the strategic sales and partnerships realm, specializing in esports, gaming, and talent.

Now in its exciting fourth year, the forward-focused Infinity Festival is the place where Hollywood meets Silicon Valley. The multi-day annual event, held in Los Angeles, brings together Hollywood’s finest storytelling talent with the innovative creators of cutting-edge technology. For 2021, Infinity Festival will blend in-person and virtual events for a unique hybrid experience.

The in-person portion will be held in several adjacent Hollywood locations with most events happening at Goya Studios and the Dream Hotel; the online component will be presented through the easy-to-use FNvirtual event platform. The festival will continue its theme of “Story Enabled by Technology” with an entirely new slate of innovative programming, including industry-leading speakers, panel discussions, an exhibition hall, innovation labs, and a fine art gallery, each with an emerging-tech focus.

For tickets and additional information, visit infinityfestival.com.

Esports

TEAM SINGULARITY TO LAUNCH FAN TOKENS VIA BLOCKSPORT

Published

5 years ago

October 29, 2021

AYO News Staff

Danish esports organisation Team Singularity has extended its partnership with Swiss fan engagement platform Blocksport.

The multi-year agreement will see the launch of the $SNG Fan Token, giving holders access to unique opportunities to influence team-related decisions, enter the fast-track at SNG Academy, access exclusive content, train with professional esports athletes and more.

$SNG Fan Tokens are expected to launch in December 2021 with a supply of 3M, and will be priced at €1 each in the initial sale.

Commenting on the news, Atle S. Stehouwer, CEO and Founder of Team Singularity, said: “I am happy that our partnership with Blocksport is officially extended and we can finally announce the next step in our collaboration.”

Vladimir Liulka, CEO and Co-Founder of Blocksport, added: “We are happy to extend our exclusive partnership with Team Singularity and launch $SNG Fan Token for their fans. Singularity has a global and awesome fan community. The Token opens up a new world – an environment in which they have the chance to be very close to their favorites players and team”.

Team Singularity currently fields rosters in CS:GO, Fortnite, Rocket League, League of Legends, FIFA, Apex Legends, Rainbow Six, VALORANT, Free Fire, Teamfight Tactics, Hearthstone, Quake, League of Legends Wild Rift, Call of Duty, Call of Duty Mobile, Call of Duty Warzone, PUBG, PUBG Mobile, DOTA 2, Overwatch, Heroes of the Storm, Battalion 1944, H1Z1, Tekken7, Rogue Company, Brawlhalla, and Clash Royale. In addition to Blocksport, the organisation has commercial partnerships with PWC, Pluck GG, Raven, SCUF, KontrolFreek, Randers FC, Esportal, Challengermode, MYESPORTSCARD, and MYFUTCARD.

Staying with esports and Blocksport.io, just yesterday we reported the platform had partnered with Jordanian sim motorsports organisation Desert Fox Racing.